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  • 25-01-2024
  • Business
contestada

Main uses of test markets:
To test __________ ___________ for a new product or service
To test variations in the ___________ ____________ for a product or service
a) Consumer Reactions; Market Demand
b) Product Viability; Competitive Landscape
c) Market Acceptance; Marketing Mix
d) Customer Preferences; Pricing Strategy

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