When questioned about advertising as an art form, McLuhan admitted that it indeed is one. However, he admitted that the problem with judging its effectiveness as art is Question 6Answer a. everyone sees things differently b. not everyone likes television c. not everyone is a consumer and thus is not interested in advertising d. that what we think of as effective in the present may not be viewed that way in 50 years, and like Shakespeare's plays, the test of time will be the best judge.