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In a process that Erving Goffman called _____, we provide information and cues to others to present ourselves in a favorable light while downplaying or concealing our less appealing characteristics.

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Answer:

impression management

Explanation:

Impression management is defined as the intention to influence other individual's perceptions of another person, an event, etc, in order for it to be consistent with our goals, it can be done consciously or unconsciously.

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