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Before moving out of their apartment, Kelly and Doug decided to have their carpets cleaned by Stanley Steemer, a company specializing in professional carpet cleaning. The carpet cleaners arrived on time, cleaned the carpets, and drove away in their bright yellow van. Only then did the couple see that they did a good job. Kelly and Doug were unable to judge the service before they bought it, which illustrates the ________ of services.

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Answer: Intangibility

Explanation: The intangibility of services is the incapacity to evaluate or judge the worth gained from engaging in an activity or work using any substantial proof. it is the service whereby there is no substantial product that the consumer can buy, which can be seen or felt, meaning that services do not have physical attributes.

In this case, Kelly and Doug couldn't judge the service with respect to the possible outcome prior to paying for it because of the intangibility of the service rendered which was carpet cleaning.