Answer:
a long term partnership
Explanation:
A relational orientation is a concept of marketing which is aimed at creating a relationship between the salesperson and the customer on a long term basis.
The concept identifies that when a long term relationship is created with the customer, it will bring about customer loyalty. A customer that is loyal will mostly buy or purchase goods or product from the salesperson.
Example of relational orientation is purchasing a car from a seller by the buyer due to the long term relationship already established. This type of arrangement is essentially good for products purchased in large quantities.
