Label each of the statements as either true or false. Each label can be used more than once.

a. Informative advertising can include information about price, quality, and/or availability.
b. When a company spends a lot on advertising it is signaling that it expects that its product will be successful in the marketplace.
c. Advertising as part of the product includes information about price, quality, and availability.
d. Advertising as part of the product is used to persuade us to consume the good or service with little or no information about the product.

Question

joeyrorick3348 joeyrorick3348

24-11-2021
Business

contestada

Label each of the statements as either true or false. Each label can be used more than once.

a. Informative advertising can include information about price, quality, and/or availability.
b. When a company spends a lot on advertising it is signaling that it expects that its product will be successful in the marketplace.
c. Advertising as part of the product includes information about price, quality, and availability.
d. Advertising as part of the product is used to persuade us to consume the good or service with little or no information about the product.

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jaquelinefvr jaquelinefvr · Answer 1 · 2021-12-02T15:09:30+01:00

It is true that informational advertising can include information about price, quality and availability, as this type of advertising aims to inform the customer about the product's characteristics.

When a company spends a lot on advertising, it is a sign that it expects its product to be successful in the market, as advertising is capable of boosting a product, generating a desire to buy and creating value for the product.

Advertising as part of the product includes information on price, quality and availability and is characterized as informational advertising.

Advertising as part of the product is used to persuade us to consume the good or service with relevant information about the product, so that the consumer knows its features and benefits, and decides to make the purchase.

So the options are:

a. T
B. T
c. T
d. F

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