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At the drive-up menu for his favorite fast food restaurant, Jake notices the menu is listed in categories: breakfast items, lunch items, dinner items, and dessert items. Why would the fast food chain organize its menu in this way?

Respuesta :

jaquelinefvr

The fast food chain organizes its menu by categories to make it easier for customers to relate to categories based on the time of day they are purchased.

What is the Customer experience?

It can be understood as the cognitive, sensory and psychological responses that will guide consumer behavior in the stages:

  • Pre-purchase
  • Consumption
  • Post-purchase

Therefore, it is essential that an organization thinks about every detail of the business that will create a positive experience for the consumer, generating value and increasing market positioning.

Find out more about customer experience here:

https://brainly.com/question/26313265

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