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The Ann Taylor chain of stores has a problem with ________ from its sister chain Ann Taylor LOFT, whose sales have surpassed the the original Ann Taylor stores and have made it harder for them to reach their target customers.

Respuesta :

The losing of sales by Ann Taylor in this scenario is known as cannibalization.

What is cannibalization?

It should be noted that cannibalization simply means the reduction of the sales of a company.

This reduction simply occurs when the company introduces another similar product just as illustrated by Ann Taylor.

Learn more about sales on:

https://brainly.com/question/9437038

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