A company that markets its products as eco-friendly but doesn't acknowledge the materials used doesn't understand the purpose company's brand image.
A brand image is described as an impression and an interpretation that a consumer had when dealing with your business organization, its products, as well as the services rendered.
A company that markets its products as environmentally friendly but then utilizes large amounts of non-recyclable material to package them does not comprehend how packaging functions to support a company's brand image.
Learn more about a business brand image here:
https://brainly.com/question/3455324
