Products that are purchased to solve a sudden problem and a customer does not actively seek are unsought products.
Unsought Products are the ones that consumers do not normally go looking for, or about which the average consumer may not even be aware of, as is it may be a new brand. Thus, a consumer would prefer not to think about buying.
Unsought Products are the products purchased to solve a sudden problem. Thus, these products can include emergency products such as bandages and ointment and automobile parts which are used to repair a car.
Hence, the answer was given and explained above.
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