Airlines that offer lower fares on seats shortly before a flight's departure date to fill empty seats are utilizing dynamic strategy which is a form of dynamic pricing. Real-time pricing, often known as dynamic pricing, is a highly adaptable method of determining a product's or service's price.
Dynamic pricing aims to enable businesses who offer products or services online to quickly modify prices in response to consumer demand. A pricing approach called "dynamic pricing" substitutes variable prices for fixed ones.
The fundamental tenet of the dynamic pricing model is to provide the same product to various customer segments at various costs. According to the number of individuals interested in particular products, dynamic pricing is a means to reflect changes and boost revenue .
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