The CERC model is the model that is developed by the cdc, outlines five crisis phases and accompanying communication goals.
What are communication goals?
This is the term that is used to refer to the reason why people may communicate. It is used to refer to the type of information and the reasons why the businesses and people may decide to communicate with themselves.
According to the CERC the goals of communication would be in other to get different people that may be able to respond to cases of emergencies.
The goals are
- The pre-crisis stage
- For the sake of partnerships with agencies
- For organizations
- To get first responders,
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