Respuesta :
Corporate-level strategy is used when deciding what business units to sell and purchase. Whereas, the business-level strategy is used to obtain a customer base and sell a product at a profit.
The corporate-level strategy deals with a portfolio of distinct products and services. While business-level strategy focuses on how an organization generates value by positioning products and services which are relative to the offerings of other firms in the same industry.
The questions that each level strategy asks are that, how a firm will compete in a particular industry. Such questions opens both parties to each others point of view.
Hence, it also invites ideas to take into account new information and possibilities.
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