International business refers to the commercial activities that involve the exchange of goods, services, and resources between different countries. It involves conducting business operations on a global scale, including international trade, investment, and collaboration with companies from various countries. International business requires an understanding of different cultures, legal systems, economic policies, and market conditions in order to navigate the complexities of operating in a global marketplace. It offers opportunities for companies to expand their reach, access new markets, and benefit from the advantages of globalization
